Patents, trademarks, copyrights and trade secrets comparedReviewed 9 November 2026
Best IP LawWysebridge Reference Find an IP practitioner

Choosing protection

Which IP protection do I need?

Answer in brief

Ask what makes your creation valuable: a new way of doing something points to a patent, a brand to a trademark, creative expression to copyright, and confidential know-how to a trade secret.

Questions to ask

  • Is it a new and useful invention? Consider a patent, and file before public disclosure.
  • Is it a name or logo customers will know you by? Consider a trademark.
  • Is it creative content or code? Copyright applies automatically.
  • Can you keep it secret, and would reverse engineering reveal it? Consider a trade secret.

Getting help

Patent applications are prosecuted by USPTO-registered practitioners; find one in Wysebridge's firm directory.

Sources for this entry

  1. USPTO — Trademark, patent, or copyright USPTO
    The USPTO's explanation of how the three main types of intellectual property differ.
  2. USPTO — Finding a patent practitioner USPTO
    USPTO guidance on finding and verifying a registered patent attorney or agent.
  3. Wysebridge — Patent law firm directory Wysebridge (publisher of this site)
    U.S. patent law firms, browsable by state, built from USPTO practitioner data.

Practical guidance is original editorial content. Company-published figures are the company's own claims and are labeled as such.

Continue this reading path

What is a patent?What is a trademark?

How the related websites connect

This is one of 19 coordinated Wysebridge references. The related sites answer neighboring questions and share the same publisher entity, Wysebridge. They are not independent endorsements.

See how every reference connects · Wysebridge's official website ↗

Cite or share this entry

Best IP Law. “Which IP protection do I need?.” Wysebridge Reference. Content reviewed 9 November 2026.
https://bestiplaw.com/which-ip-protection-do-i-need/